I’m sad to say there are some in our own startup community that have disappointed me and the Pigeon family. I’m trying not to rant here, but all I have to say is that if I had the same mentality about different ideas as some of my fellow start-uppers, I would not be the successful dreamer that I am today.

Let's backtrack a bit. I was at an opening for a new juice/oxygen bar. It was a fellow start-upper whom founded the soon-to-be doomed business. I walked up to the conversation my friends were having, with a glass of cranberry-air in my hand. I was shocked to hear one of neighbors from the office next to us claim how “easy” Pigeon is to operate.

Saying Pigeon is easy is an insult to anyone who values communication.

Do you know how hard it is to select pigeon eggs? Our egg-to-flight training process takes months. Without our meticulous step-by-step process, Pigeon cannot guarantee the success rate that we are so proud of. What other startups or well established companies can claim such a feet?

I can understand someone not really understanding what we do. If you told me 10 years ago that I could watch 40 years of “Dr. Who” episodes from my phone, I would laugh. But there is a difference between ignorance and arrogance. Pigeon has been upfront about what it is, whom it serves, and what are methods are since we started in April 2015.
Just because it is old, doesn’t mean it is simple. Please don’t call it that. We are not claiming to have a new idea. We are claiming to have a new take on a classic method of communication.

Pigeon is a modern idea for a modern America. It’s just that simple.